Samsung / ID and Business cards

Client:

Samsung

Year:

2022

ID:

Corporate Identity / Branding

Role:

Art Direction

Info:

The Global Marketing team commissioned the team 1) to design the next Samsung corporate business card. The aim has been to make it simple, easy to read, and flexible enough to incorporate all the possible languages from Samsung worldwide offices. 2) to find new interesting way to create an ID card for company employees. The creative direction was to apply some of the personality of the employee into the ID card it self. (WIP)