Philip Morris / U Mild LEP

Client:

Philip Morris International

Year:

2018

ID:

Packaging

Role:

Art Direction

Info:

Philip Morris International (Indonesia) has been one of our most loyal client thought out the years. For this project, they asked us to realize a limited edition design for one of their more young brands. They want to appeal to their target group. After some background study, we discovered that Indonesia have a deep passion for motorbikes… that is one we choose it for the limited edition.